Content Marketing Makes Businesses Relevant.
Tell a story. Share a story. Benefit.
Here is how we can help:
. Multimedia content marketing development and production – promotional photography, branded video, music, audio
What is Digital Content Marketing?
Digital is intangible. Marketing is the approach to introducing and promoting particular products and services, hence, encouraging the purchase of those products and services.
Content marketing is applied through digital platforms – online networks, social media channels, etc. The execution of content marketing requires several components, including: creating a concept and strategy, setting objectives, setting a timeline, obtaining professionally produced branded content, and making sure there is a digital content marketing specialist in place to consistently publish and monitor the content, to interact, and to generate reports.
So, digital content marketing is the use of multimedia materials, customized and produced especially to provoke sales, business branding, awareness, and brand loyalty. The purpose of content marketing content is to engage, not to sell directly – but to further sales efforts.
Content marketing applications include:
. Social media content planning, production, posting and monitoring
. Web branded content production and publishing
. Development of content marketing concepts, and execution of content marketing campaigns